Well this sucks: "PRWeek" to become monthly. Another sign of the times.
The site is also becoming subscription based. They'll lose even more readership once those without subscriptions can no longer read online for free. I wonder what frequent web advertisers will say to this. It's bad enough that PRWeek's print ad revenue is hurting, but now it'll be no surprise if some web traffic slows down and ad accounts dry up.
All of this is such a shame. The best time to read trade pubs is on the bus and train rides to/from work. I like having the whole page in front of me too, instead of just the little screen on my phone. There's something magical about the feel of paper to me.
Somedays I hate technology.
Subscribe to:
Post Comments (Atom)

No comments:
Post a Comment